Search Engine Results Page (SERP) clustering is a powerful tool that can help you understand the landscape of your keywords. It groups similar keywords together based on their search engine results, providing insights into how search engines interpret different queries. Let's delve into the advanced configuration options available for a SERP clustering tool and understand what each option does.
The first step in SERP clustering is to input your keywords. You can enter one keyword, keyphrase, or query per line. If you have a keyword export file including search volumes, you can upload it directly for keyword clustering.
The language option allows you to choose the language of the keywords. This is important because the same keyword can mean different things in different languages, and search engine results can vary significantly based on language. The tool supports a wide range of languages, from Afrikaans to Zulu.
The country option allows you to choose the target location of the keywords. This is crucial because search engine results can vary greatly from one country to another. The tool supports a wide range of countries, from Afghanistan to Zimbabwe.
This option detects and removes duplicate keywords. Having duplicate keywords can skew the results and make the clusters less meaningful. By default, this option is set to true.
This option allows the tool to detect when two keywords are synonymous based on the similarity of their organic results. You can set the threshold for this detection or turn it off completely. By default, two keywords are considered synonymous if more than 80% of their organic results match.
This option allows you to adjust the pairwise keyword similarity based on the set of organic results on page one that are common for both SERPs. By default, the limit is set to 4/10 or 40%.
This option uses a cluster of cluster technique for logical grouping of tier 1 clusters. By default, this option uses a proprietary method.
After configuring these options, you can continue to the next step of the SERP clustering process. These advanced configuration options provide a high level of customization, allowing you to tailor the SERP clustering process to your specific needs.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
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